Taking care of clothes you already own is the best way to begin building an ethical closet. Repair what is damaged, hand wash what is delicate, and fold heavy sweaters instead of hanging them.
Choose clothing that will not need to be frequently replaced so to spend less overall, reducing in the long run the impact of your fashion costs.
Buy LESS, choose BETTER
Do not just buy the first pair of jeans that fits. Find one that you love and will want to wear for years, not just for a season. Train yourself to be more selective when buying new clothing, whether it is in a vintage shop, an ecological boutique, or a fashion store. Do not buy clothes that you will soon want to replace. Instead of five cheap and mediocre jeans, keep looking until you find THE (long lasting) ONE.
Opt for clothing made of high quality, durable and/or recycled materials
Whatever the brand, the purchase of well-designed clothing made of high-quality materials is more environmentally friendly than the purchase of lower quality pieces, simply because they will last you longer.
Another excellent economical alternative to purchasing from ethical brands is to reuse of pre-owned clothing while avoiding outlet sites and their negative eco-footprint. Finding what you are looking for in a vintage or second-hand shop can take some time, but discovering truly unique pieces makes it all worth it.
Supporting ethical brands.
To gain a sense of the ethical brands you should not miss out on, go to the “slow fashion and sustainability” section of Linesmanner.com