Fair Fashion. Eco-fashion. Ethical Fashion.
Green Fashion. Responsible Fashion.
Respect for the Environment:
Fabrics selection/Eco-conscious materials
- Organic Fibers:
- Linen, the eco-friendly summer fabric, 100% biodegradable
- Refibra Lyocell (new fiber created from recycled cotton)
- Animal Welfare: Eco-friendly leather (vegetable tanned leather: rhubarb, pineapple)
- Tencel (from wood of sustainably managed forest)
- Recycled Polyester: produced from recycled material of used plastic bottles, helping to reduce the plastic waste.
Consciously made, re-made
- Recycling, up-cycling: Consuming less water, energy, and fewer natural resources, creating less waste, no toxic dyes, no pesticides.
- Reduce environmental impact, taking care of it, and protecting biodiversity.
Long-lasting, sustainable fashion
- Durable materials, enduring style
Respect of the Human:
- Local Manufacturing: Supporting and creating jobs
- Fair Trade:
- Workers rights and well-being: Healthy and safe working conditions, safe workers, safe structures.
- Fair pay
- No force and child labor
- Transparency of the company: Empower the consumer;
- Conscious, Ethically minded/produced.
- Avoid Petrochemical fibers and toxic materials/processes for risks on the health
- Shipping methods: Privileging biodegradable, recycled or recyclable materials (ex. UPS Carbon Neutral Shipping) instead of plastic.
Buy Less, Choose well – Less is more – Quality over Quantity
“Everyone can do simple things to make a difference, and every little bit does count.” Stella McCartney
The Must-see documentary:
- Worn Stories – by Emily Spivack (2014)
- Fashion Made Fair – by Ellen Köhler and Magdalena Schaffrin (2016)
- Slow Fashion: Aesthetics Meets Ethics – by Safia Minney (2016)